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Posts Tagged ‘tools’

Facebook is fast becoming a powerhouse of marketing activity due to the sheer numbers of engaged users on the site and the simplicity of connecting with them directly. If you’re promoting a business, product, band or some other public figure, you have probably been advised at some point or other to “get a Facebook presence” because “Facebook is huge”.

In order to make the best of Facebook for marketing, you’ll need to understand the tools available, how they’re used, best practices and how to set the tools up. But that’s just the start. Once you start piecing together this puzzle you’ll be able to manage your marketing efforts across multiple Facebook products with ease and style. Also with this free guide you will also receive daily updates on new cool websites and programs in your email for free courtesy of MakeUseOf.

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The Facebook Marketing Guide

Two smart-selling women and Sales 2.0 pioneers like to shop! Smart Selling Tools scoured the market and picked the essential “must-have” tools specifically for inside sales. Then they wrapped them around 10 essential sales skills to show how using sales tools throughout the sales cycle can shave valuable minutes off your call time and enhance productivity. From the Best-Selling Author of Smart Selling on the Phone and Online and the CEO of Smart Selling Tools—the highly anticipated eBook is here.

Along with this free eBook you will also receive a weekly sales & marketing digest including news, tips, and advice delivered to your inbox courtesy of Smart Selling Tools.

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Smart Selling Tools for Inside Sales 2.0

Speakers: Eric Peterson, Senior Partner and Founder, Web Analytics Demystified, and John Dawes, Vice President, Product Marketing, Management and Strategy, Tealeaf

Join Eric Peterson of Web Analytics Demystified and John Dawes of Tealeaf for an informative webinar on the tools and methodologies that are pushing the limits of what’s possible in digital channels. You’ll learn…

  • The limitations and challenges of existing digital analysis tools, like web analytics
  • How a new breed of web analytics, customer experience management, and testing solutions is enabling advanced site optimization
  • How companies like Expedia, ING Direct and BlueFly are generating significant revenue gains using advanced site optimization and Tealeaf

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Too Much Data, Too Little Insight? Put Your Data to Work for You with Second-Generation Digital Analytical Tools

Over the past year, the universe of mobile technologies, devices, and platforms has exploded—driving demand for anywhere-anytime media content. How are media publishers reaching their always-connected audiences? Take a look at some recent case studies that describe the successes of leading media companies. In this white paper, you’ll learn:
  • Why mobile delivery is an imperative for any media publisher
  • The challenges inherent in delivering content to mobile devices
  • Solutions for overcoming complexities and reducing costs—while delivering a quality playback experience
  • Tools for generating revenue alongside mobile media delivery—with minimal additional effort

Read how the best in the business are mobilizing and monetizing their video content—thanks to effective strategies and an experienced content delivery partner.

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Mobile Media Strategies That Work

In 2010, smartphones are expected to represent 50 percent of all mobile phones on the market, up from 11 percent in 2009. And those smartphones sport an array of operating systems, media codecs, mobile browsers and applications. How do you optimize content to reach and work on all of those devices with all of those variables? In this white paper, you’ll learn about:
  • The challenges of publishing rich media to mobile devices
  • The importance of delivering a high-quality user experience on any device
  • Opportunities for realizing mobile advertising revenues
  • Tools that simplify your workflow and integrate with the systems you already have in place

Ready to create an effective mobile publishing strategy? Read about key elements that will make this new publishing channel both profitable and sustainable.

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Five Considerations for Your Mobile Media Strategy

Written by communications professional Jennifer Jacobson, this book is designed to help working professionals find social media that fits their business and get the most out of their social media presence. From networking communication, to social branding, ’42 Rules of Social Media for Small Business’ addresses specific rules of engagement, as well as the fundamental approach to online, as opposed to traditional, media. As part of the 42 Rules series, this book is designed to quickly and effectively equip business professionals with the tools they need to generate an effective customer community through social media, that translates into customer loyalty, excitement for the brand, and return business that eventually generates a dedicated customer base and increased revenue. ’42 Rules of Social Media for Small Business’ demystifies social media and teaches readers why social media is important to their business and how they can maximize their social media effectiveness.

Prepared by Super Star Press; Sponsored by Super Star Press

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42 Rules of Social Media