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Posts Tagged ‘spam’

Email marketers have a consistent challenge to deal with: nearly 1 in 4 of their opt-in emails never reach the inbox. The reason? ISPs determine which emails to block or mark as SPAM based on your email lists and practices and something called “sender reputation”. How is your sender reputation determined? Discover the answer by downloading “The Sender Reputation Report: Key Factors that Impact Email Deliverability”. With this report you will learn about the three key factors that affect your sender reputation as well as best practice tips on how to improve complaint rates, list hygiene and authentication.

Highlights:

  • Nearly 1 in 4 opt-in emails don’t make it to the inbox.
  • “Understanding exactly where your email goes requires more than looking at bounces.”
  • “Research shows that messages from domains with a poor emailing reputation don’t even make it to the starting gate.”

Request Free!

See more here:
The Sender Reputation Report

Most of us aren’t involved in having to actively protect our computers, networks, email and web servers, but if you happen to be one person involved in this, you’ll be aware that a high percentage of email spam and other security breaches involve “botnets”. This whitepaper from Symantec explains the issues and how you can go about defending against botnet attacks.

Short Description: Learn how to uncover and protect against new botnets.

Long Description: According to Symantec’s MessageLabs Intelligence, botnets were responsible for 90% of spam in 2008. More importantly, these compromised “robot” computer networks do not seem to be going away anytime soon.

The ever changing nature of botnets make them hard to detect and even harder to defend against. MessageLabs’ latest industry white paper, “How to Defend Against New Botnet Attacks” aims to help you understand:

  • Recent changes in Botnet activity
  • How Botnets can affect your business network
  • Top tips to ensure you are protecting your business

Get your copy of this botnet related white paper here