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Unified Communications has achieved renewed interest driven by the increasing need for remote collaboration and improved SoMoClo (Social, Mobile, and Cloud computing) capabilities. However, Unified Communications represents a goal that is difficult to achieve. Aberdeen’s most recent research shows the value of taking an integrated approach to enterprise communications, which Aberdeen refers to as “Integrated Communications” and the value realized in terms of both internal and external productivity. This study is based on the responses of 80 survey respondents interviewed in October and November of 2011. Request Free!

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Business Optimization through Integrated Communications in the SoMoClo Era

Microsoft Office is one of the most popular and user friendly office suites in the market. With Office 2010, Microsoft had made it bigger by integrating features for Office Web Apps and Mobile Office and significant changes to User Interface and included a lot of new features in Office Suite. This eBook offers more than 50 tips and tricks focused on making sure that you get the most out of Office 2010 with ease. The book is divided into seven sections. Section 1 will be covering Office 2010 features as a whole while Section 2-5 covers features in Word, Excel, PowerPoint & Outlook respectively. Section 6 includes some additional utilities for Office 2010, and Section 7 will dive into Office Web apps and Office Mobile Apps. Request Free!

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Microsoft Office 2010: Tips and Tricks – Limited Time Offer

Today’s biggest trends–the mobile web, social media, gamification, real-time–have forced us to rewire the way we think about and run our businesses. Consumers are creating a new digital culture, shifting business landscapes one tweet at a time. New networks have created an ever- expanding “egosystem,” in which everyday people believe their lives deserve 24-hour broadcasts. But now, we need to decipher the significance of this behavior and understand where the social and mobile web are headed. At the heart of all of this, a new breed of consumer is emerging–and they’re changing the very foundation of business. The End of Business As Usual will change the way you view the world of business, from sales and marketing to customer service and product development to leadership and culture. Its critical insights include: Shared experiences are redefining brands in digital consumer landscapes, and astute brands can now also create and steer these experiences Consumer influence is growing, and businesses can use this to their advantage Connect with a rising audience (and with audiences of audiences) through new touch points between consumers, brands, and new influencers Create a culture of change to earn trust, influence, and significance among connected customers Request Free!

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The End of Business as Usual – Free Excerpt

According to Morgan Stanley, in five years there will be more mobile internet users than desktop internet users. If you are thinking mobile (and you should be), MarketingSherpa’s Top 5 Mobile Marketing Case Studies & How-tos will provide you with ways to succeed in marketing your products and services to the growing market of mobile users. In this eBook you’ll find out: How a travel website tested mobile versions of selected pages, and increased page views and conversions. How one sports online retailer set out to clean up their email list and in the process also birthed a mobile marketing program. How a pizza restaurant chain used SMS (Short Message Service or text messaging), a contest and direct mail to increase membership in a loyalty program by 5%. What ideas Taco Bell considered when creating their mobile website. Additionally, in the how-to article you’ll gain some key insights from an expert on how to get started in mobile marketing. Request Free!

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MarketingSherpa’s Top 5 Mobile Marketing Case Studies & How-tos

Welcome to CRM in the era of mobility. It is an evolution that is just getting started, but which, its advocates say, stands finally to extend the value of CRM from the management suite down to the field salespeople to whom it was previously an annoyance. This white paper outlines how the best of the new mobile CRM applications work to help your mobile salespeople work smarter. Request Free!

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Connect and Empower Mobile Salespeople

How are enterprises taking advantage of rapidly expanding mobile connectivity to reach their customers and employees? How are they using mobile media to improve sales communications, deliver distance learning, and approach consumers with innovative marketing techniques? In this paper, you’ll learn about: New communication opportunities that reach employees and customers wherever they happen to be The challenges of delivering media content to the broad landscape of mobile devices Tools that simplify mobile media delivery operations, while ensuring high-quality media delivery on any device Open your enterprise to new opportunities. With employees and customers always on the go, you can connect with them more effectively when you deliver your connect to their mobile devices. Request Free!

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The Enterprise Goes Mobile