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Today’s culture is obsessed with data. We love approval ratings of presidents, how the public feels about prescription drugs, and the ratings of our favorite TV shows. So it’s no wonder that infographics have been all the rage online. If you’re not familiar with infographics, here’s the scoop: they are a way to visualize and absorb data quickly through graphics. But just like anything, there’s good and there’s bad infographics. Bad infographics don’t go viral. Great ones do. Here are some tips for creating and designing brilliant, wonderful, great infographics. Great infographics tell a story The whole point of an infographic is to stray away from boring data. How do you do that? By telling a story. Anyone can slap some charts and graphs on a canvas and call it an infographic, but great infographics establish an emotional connection through stories. Stories can make anything interesting. Even the boring topics. Take a look at this interview with Chairman and CEO of Mandalay Bay, Peter Guber, about how to use purposeful storytelling to engage audiences: Take a look at this bad infographic: By: The Economist Not only is it ugly and its data is misleading, but it tells no story. I may now know some percentage changes in violent crime rates, but I can guarantee I’m not passing it on. It didn’t connect with me. Now take a look at this one: By: Veracode It’s a battle! A clash of the titans on one of the internet’s most important subjects today: privacy and security. It makes me ask, “Who am I rooting for?” See the difference? By creating a narrative you can engage audiences, draw them in, and make them want to pass around your infographic. Great infographics are specific Imagine trying to sum up the Royal Wedding. Where would you begin? There just are far too many elements to include. But the social impact of the royal wedding online, now there’s a concept. By: iStrategyConference.com Great infographics use short text Shakespeare once wrote, “..brevity is the soul of wit.” There is far too little time in this world for it to be wasted. Make it brief and make it concise. If you don’t, you’ll lose us in your monstrous paragraphs. And didn’t we click on this infographic link because we thought we’d get it quick and dirty? This is not quick and dirty: By: MisconceptionJunction.com This is: By: ADT Great infographic titles say it all Now this infographic isn’t bad, but it’s unclear. The title “The Mobile Advantage” tells us nothing. Does that mean people with mobile phones have more friends? Do mobile phones make us more money? Do they make us sexier? I have no idea because the title doesn’t tell me. By: Nuance Now take a look at this infographic: By: Jobvine The title says it all. “What Does It Take to Get a Job at Google?” I know exactly what this infographic is about. It’s going to tell me everything I need to do in order to get hired by Google. Clear and informative. Much better than a title like “Google Jobs.” Great infographics use credible sources One source from Wikipedia isn’t going to cover it. Credibility is everything. Strictly from an ethical standpoint, you don’t want to mislead people with the wrong data. Plus they’ll find out — which they always do — and you’ll be torn to pieces. If you can’t find the data you need or collect it accurately, don’t do it. Find a new concept. Simple as that. Here are a few sources for finding reliable data: Census.gov – This is the data collected by the United States Census Bureau. Data.gov – Data collected by the United States government. Data.UN.org – Data collected by the UN.

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What Makes Great Infographics Great

In this summary you will learn: What prospective employers will ask you What you should answer and ask in return How to avoid common job interview mistakes Why you should read Acing the Interview You got fired. How do you handle that during a job interview? Or you only spent a year at each of your last two jobs. How do you convince a prospective employer that you will last? You work for a firm with a great reputation, but you’re not happy. What do you say when an interviewer asks why you want to leave such a respected outfit? Job placement and recruitment expert Tony Beshara provides the best answers to these and other job interview questions. Plus, he explains the questions you should ask before you accept a job offer. TV psychologist Dr. Phil McGraw calls Beshara “the number one career placement guy” in the U.S. If you’re job hunting, he’s the right source for valuable job interview insights and information. Here, he lists more than 450 typical job interview questions and suggested answers. getAbstract recommends his savvy, comprehensive and helpful book. Job seekers and interviewers alike will appreciate it. About the Author Tony Beshara owns a placement and recruitment firm in Dallas, Texas. He has been finding jobs for people since 1973. Request Free!

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Acing the Interview: How to Ask and Answer the Questions That Will Get You the Job! – Free Book Summary