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Posts Tagged ‘Internet’

Eli Pariser, former executive editor of MoveOn.org and author of “The Filter Bubble: What the Internet is Hiding From You” provides an eye-opening exposé of personal data-mining on the web. In this chilling account, he explains how powerful business interests control the information the public can see on line, while allowing others access to everything about consumers. Series: “Revelle Forum at the Neurosciences Institute” [Public Affairs] [Business] [Show ID: 21525] [ YouTube Video ] [ Audio Podcast ] [ Video Podcast ]

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Revelle Forum: Eli Pariser

Stanford Engineering lecturer and FLOODGATE partner Ann Miura-Ko offers insight into the democratization of innovation in the Internet age, and its affect on investment cycles. Additionally, Miura-Ko speaks candidly about the need to test business models, her firm’s desire to be an advocate for “thu…

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Funding Thunder Lizard Entrepreneurs – Stanford

In the real world, advanced sales process engineering has been around for a very long time and it massively increases the sales and marketing efficiency of any organization utilizing it correctly. But until today, it entirely neglects the internet as a sales and marketing channel. While The E-Business Sales Funnel™ closely resembles the structure of conventional sales process engineering; it is mastered to perfectly fulfill the unique requirements of the digital economy. It considers all aspects of successful sales process engineering from marketing, over sales, to building and maintaining sustainable and profitable customer relationships. And of course it beautifully integrates seamlessly into your existing workflow. Here’s to your success on the internet marketplace! Request Free!

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Understanding: E-Business Sales Funnel Theory

Forrester Research identified click to call technology as one of the “Twelve Technologies That Will Transform Online Retail”. Leading marketers are embracing opportunities for online buyers to move between phone and Internet channels in a single unbroken session, merging the best of both worlds; the immediacy and human touch of the phone, with the ease and convenience of the Internet. Hosted by eStara Connections from ATG Request Free!

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Click to Call: Giving Voice to Online Transaction

Interactive help technologies, including click to chat and click to call, have quickly proven their business value. A recent report by Internet Retailer points out that 10% to 15% of e-commerce browsers will buy if they engage in online chat versus 2% who do not. Further, proactive chat has been proven to increase conversion rates by as much as 20% versus purely reactive sales interactions. This best practices guide examines requirements for success and looks at how a major financial services company uses eStara Click to Chat to simultaneously drive higher revenue and reduce service costs. Hosted by eStara Connections from ATG Request Free!

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Click to Chat: Best Practices to Drive More Sales and Better Customer Service with Proactive Chat

With the advent of the Internet and eCommerce, New Balance, a leading global athletic products company, faced new challenges. The company saw a rapid increase in B2B exchanges and eCommerce sites selling counterfeit goods. This case study describes how New Balance partnered with MarkMonitor to monitor sites selling counterfeit goods, identify “Master” sellers and take strategic enforcement action to take down rogue sites–and keep them down. Download this case study and learn successful strategies for taking the fight against fakes to the Internet! Request Free!

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New Balance and MarkMonitor Take the Fight Against Fakes to the Internet