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Posts Tagged ‘industry’

It is not enough for a CRM system to provide a platform for launching new customer initiatives. The core of a transformational CRM system is the ability to respond quickly.

The benefit of choosing a responsive CRM platform is that changes can not only be made quickly, but also provide a net improvement in the customer experience. This includes both the ability to change business processes on the fly and the ability to ensure that customer information is consistent across divisions and departments even while processes, teams and customer segments are changing. Organizations need to ensure that the specific requirements of their industry – from government, to telecommunications, to oil and gas – are cost-effectively captured inside the CRM application as requirements change. And as technologies change, the organization can capitalize on new business models such as software as a service and grid computing to increase reaction times and provide new financial options.

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Surviving and Thriving in the Customer-Driven Age

If your business needs the flexibility offered by an in-house CRM system, your first step should be to research offerings from some of the industry’s biggest vendors. Find out how different solutions address different features, how much you can expect to pay and what kind of technology infrastructure you need in place. This guide compares solutions from vendors such as Microsoft, SugarCRM, SAP and Infor.

This comparison guide addresses topics such as:

  • SFA (Sales Force Automation) features
  • Marketing features
  • Service and support options

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On-Premise CRM Comparison Guide

eWEEK, the industry leader for strategic technology information, delivers breaking news, technology evaluations and strategic analysis covering the technologies, platforms and trends important to enterprise-wide computing. Their award-winning journalists and labs analysts provide the news, analysis, opinion and expert product reviews necessary for IT professionals to make the best decisions for their companies.

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eWeek