Posts Tagged ‘book’
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40 Creative Marketing Ideas Workbook
This book doesn’t teach you how to hammer the proverbial nail; it tells you why the nail is required at all and where it should go. You’ll find tips, tricks, warnings, and bits of advice at every step. They’ll help you avoid potential pitfalls and help you build a robust, consistent website that works well across browsers and operating systems. The advice in this book is not random advice about web design; it’s specific to designing websites with Office Live Small Business. It helps you optimize Office Live Small Business’s settings to make full use of its potential. If you’re more adventurous, this book shows you how you can work around some of Office Live Small Business’s limitations. You’ll have to learn bits and pieces of those dreadful three and four-letter technologies, but this eBook will cover them strictly on a need-to-know basis. This book is not for bedside reading; it’s a hands-on instruction manual. It’s meant to be read sequentially. You’ll get the most out of it if you build your website step-by-step as you read it from end-to-end. If this is your first attempt with building a website with Office Live Small Business, that would be the natural progression for you. If you’re wondering how you’d build a website without HTML, relax. This book is not about witchcraft. Your website will, of course, be built with HTML. But you won’t be the one writing the HTML. Office Live Small Business will do it for you. Request Free!

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Microsoft Office Live Small Business — Free 263 page eBook
VirtualDub is an open source video capture and processing program. It might not have the editing power of software like Adobe Premiere, but as a quick way to process video it’s hard to beat. You can use VirtualDub to trim and clean up video before exporting to tape or processing with another program. With the right plug-ins, you can output your video in various encoded formatsready to be distributed on CD, DVD, or over the Internet. This book is your step-by-step guide to getting the most out of VirtualDub. As the title suggests, this eBook will cover how to capture video, process it with VirtualDub’s editing and filtering features, and finally how to encode video in an appropriate format for distribution. Whether you’ve been using it for a while, or are just downloading it for the first time, you’ll find plenty in this book to develop your VirtualDub skills, leaving you with higher quality, more effective videos. Packt Enterprise books can be summed up through the tagline “Professional Expertise Distilled”. They take in-the-trenches knowledge from experienced software professionals, and distil it into a single, easy to follow manuscript. Request Free!

Excerpt from:
42 Rules of Social Media
The best companies don’t cut marketing spending in a downturn, they do the opposite. They know that even the toughest market conditions still provide plenty of opportunity. It’s been said that “Every adversity carries a seed of equal or greater benefit.” The thought leaders interviewed in this book will help you and your business find the silver lining in those dark clouds by adopting creative, compelling, and low-cost/high-return marketing strategies. Learn new ways to devise new strategies to overcome economic turmoil, and execute new tactics to win, sustain and grow new business. We all live in interesting times, but the best marketers and leaders are made during times of extraordinary challenges. This eBook is a collection of wisdom from every day marketing heroes who are making their way in industry day by day. It’ also puts forth a framework for giving a boost to your existing marketing plan in a downturn or jumpstarting your marketing plan if you don’t already have one. NetLine Corporation, a premier online lead generation services provider for B2B marketers is offering this eBook in partnership with MarketingSavant. Request Free!

The rest is here:
Marketing in a Downturn: Recession-Proof Strategies for Smart Marketers

