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Watch this on-demand webinar to learn how your business can take advantage of postal discounts and ways to leverage existing rates to minimize your expenses. Get practical insider tips on utilizing new mailing tools and services to not only increase revenue, but also reduce mailing costs.

Topics & Objectives:

  • Classes of Mail: what are they and how can you get the best pricing?
  • Understanding postal discounts that could apply to your business
  • How to increase sales with new mailing tools and services
  • Hear successful business mailing stories

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Mailing 101: Insider Tips on How to Reduce Business Mail Costs

The Hausa faculty of Boston University’s African Language Program created the Niger Artisans Project to provide students with a video-based intermediate/advanced Hausa course linked to artisanry in the Republic of Niger. Since 1987 when BU’s first group of study abroad students went to Niger, BU students have been linked to the National Museum of Niger in Niamey where many acquired skills in artisanry by serving apprenticeships to some of Niger’s most famous artisans. This video course was designed to train students to be conversant in the culture and linguistics of artisanry in the Hausa language. As the project unfolded, the candid conversations with the artists often brought out topics related to modernity, tradition, and a changing economy. The final product is twelve in-depth profiles of Nigerien artisans ranging from silversmiths to fashion designers, each accompanied by transcripts in both Latin and Ajami script. This video features Hashiru Rabiyu, a potter at the National Museum in Niger. For further information on the BU African Language Program, please contact: Professor Fallou Ngom, Director of the ASC African Language Program (fngom@bu.edu) or Dr. Peter D. Quella, ASC Assistant Director (pdquella@bu.edu).

Link:
Niger Artisans: Hashiru Rabiyu

Despite the prevalence of all things digital, business mail is here to stay. Businesses rely on the mail every day to send invoices, sales letters, payments, contracts, announcements and direct mail. The issue facing business mailers isn’t whether mail is relevant, but how to select the right mail classes and rates for their mail pieces.

There are so many choices available that understanding which are the most cost effective and convenient for your business isn’t always simple. This guide will cover four main topics:

  • What are the different mail rates, classes, and extra services
  • How to lower mailing cost
  • Which postage choice will work best for your business
  • Why direct mail is still alive and kicking

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Mailing Solutions 101

The Essentials of Sales Kit – 2012 Edition, brings together the latest in information, coverage of important developments, and expert commentary to help with your Sales related decisions. The following kit contents will help you get the most out of your Sales research:Increase Sales Reps Effectiveness: CSO Insights Research on a Sales Rep’s Digital Admin 5 Ways to Increase CRM Adoption Within Your Sales Staff The ABC of Sales: Lessons from a Superstar Chance Favors the Prepared Mind: Understanding the Science of Sales Intelligence Request Free!

Originally posted here:
The Essentials of Sales Kit – Includes a Free ABC of Sales eBook

Discover how marketers are combining that knowledge with other sources of customer information to guide marketing decisions and shape marketing campaigns, cultivating relationships with online advocates to help steer product development, and, ultimately, boosting sales and revenue.

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IBM Social Analytics: The Science Behind Social Media Marketing

VFM (Voices from the Middle) is a program that develops the leadership skills of middle schoolers through improving on their individual self-esteem and confidence levels. Our goal this year is to help our students develop these skills through theater-based projects and civic awareness and engagement initiatives. The program branched off from Children’s Theatre in 2002 and has continued to expand its target audience every year since. VFM has expanded throughout the past couple of years to offer afterschool programming for middle school students. This year, volunteers will mentor students, helping them to discuss important social issues and prepare speeches, stories, songs or poems about these issues. They will be working with middle schools, community centers and social services organizations. The focus of these projects will be civic engagement, and volunteers will discuss with middle-schoolers how they can get involved in affecting social change now. Time commitment is 2-3 hours per week. Depending on the site placement, there are both semester-long and year-long commitments. No previous experience in teaching or theatre is required. Volunteers travel as a group and take part in classroom activities.

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Voices From The Middle Program Manager (2012-2013)