Archive for the ‘Sales & Marketing’ Category
May 16th, 2012 | 
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With KANA’s Knowledge Management Software, Xerox’s knowledge is made accessible to both agents and customers in a consistent user interface. Customers can access information on any Xerox product in seven languages, and can easily escalate to assisted service if needed.
Support costs have gone down while service quality has gone up. And that’s important when the number of daily search sessions on your website is thirty thousand and rising. |
Originally posted here:
Xerox Knowledge Management
Posted in Sales & Marketing | 
Tags: easily-escalate, made-accessible, Management, request-free, seven-languages | 
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Watch this on-demand webinar to learn how your business can take advantage of postal discounts and ways to leverage existing rates to minimize your expenses. Get practical insider tips on utilizing new mailing tools and services to not only increase revenue, but also reduce mailing costs.
Topics & Objectives:
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Read more here:
Mailing 101: Insider Tips on How to Reduce Business Mail Costs
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Watch this on-demand webinar to learn how your business can take advantage of postal discounts and ways to leverage existing rates to minimize your expenses. Get practical insider tips on utilizing new mailing tools and services to not only increase revenue, but also reduce mailing costs.
Topics & Objectives:
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Read more from the original source:
Mailing 101: Insider Tips on How to Reduce Business Mail Costs
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Despite the prevalence of all things digital, business mail is here to stay. Businesses rely on the mail every day to send invoices, sales letters, payments, contracts, announcements and direct mail. The issue facing business mailers isn’t whether mail is relevant, but how to select the right mail classes and rates for their mail pieces.
There are so many choices available that understanding which are the most cost effective and convenient for your business isn’t always simple. This guide will cover four main topics:
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Read more:
Mailing Solutions 101
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Discover how marketers are combining that knowledge with other sources of customer information to guide marketing decisions and shape marketing campaigns, cultivating relationships with online advocates to help steer product development, and, ultimately, boosting sales and revenue. |
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IBM Social Analytics: The Science Behind Social Media Marketing
Posted in Sales & Marketing |
Tags: boosting-sales, request-free, shape-marketing, sources |
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With predictive analytics, you can meet your customers’ evolving needs with forward-looking insights that anticipate changes in customer attitudes, preferences, and actions. This white paper from IBM describes how a set of five predictive imperatives can help ensure that your company maximizes the value of its customer relationships and sustains higher levels of revenues and profits. |
Continued here:
Five Predictive Imperatives for Maximizing Customer Value