Archive for the ‘Customer Service’ Category
I’m pleased to announce the launch of our free custom search engine to help people find free online courses, guides, videos, e-books and audiobooks. With the exception of audiobooks all of the contents in the search engine should link to learning materials, from free university courses, right down to short instructional videos. We love it, and we think you will too. Feel free to play with it, and come often because we’ll be updating very regularly. Relieve the frustration of navigating spammy results in general search engines.
Bonus: If you are a webmaster and want to add this engine to your website or blog to provide an extra attraction, you can do so easily and quickly by adding the code here to your page(s)
People in small business and even one person enterprises are starting to learn more about the importance of branding, something large companies and corporations have known about for a long time. The advent of blogging and microblogging, al la twitter is bringing these issues to the fore with both large and small enterprises. This free whitepapers talks about the need to protect and grow your brand, both in terms of communicating with customers, and having a workforce with a world-class brand.
Short Description: Learn how to protect your brand in difficult economic times.
Long Description: Get answers to these questions:
- How can your company ensure delivery on its brand promises to customers?
How can you meet sustainability concerns and protect brand value?
And how can you develop the type of workforce associated with a world-class brand?
Disney has long been touted as a revered leader in management, customer service, and other business practices. Now you can learn the principles and strategies that Disney uses. The 61 page free whitepaper, Disney Great Leader Strategies is full of phenomenal content, It’s just plain GREAT,
Social media is either the new fad or buzz word, or an essential part of any company’s marketing strategy. But it’s new and foreign to most. This brief explains the phenomenon and provides some ideas about how to use services like LinkedIn, Facebook, Twitter and others for business purposes.
Short Description:
Learn how to effectively engage customer communities with a new, social marketing mix.
Long Description: With all the hype surrounding social media and consumer–generated content, marketers need clear and simple information to make sense of this new and powerful trend. In this short marketing brief, you’ll learn:
- Why social media is here to stay, and what to do about it
- How to monitor market conversations in your own market
- How to prepare and launch social marketing initiatives
- How to integrate social media with traditional marketing programs
- Important opportunities to leverage and pitfalls to avoid
Get your free copy of this Social Media Briefing by clicking here.
Nobody knows if the current recession is going to end in months or drag on into 2010 or longer. Meanwhile businesses have to do their best to survive, and that may mean shifting how they deal with their customers, their sales and marketing strategies. This white paper provides some ideas about how to do that in your business.
Short Description: Learn what companies can do in economic downturns to position themselves for later success.
Long Description: Find out what changes to make to customer strategy; how to align your organization to best support a winning approach; and how to drive excellence in execution to achieve results in today’s economy.
Short Description: Learn how to adopt and rethink your key business metrics, focus on continual innovation and improve quality and delivery performance.
Long Description: Rather than trying to compete strictly by reducing costs, manufacturers must stay close to their customers, understanding and exploiting the unique value they have to offer in their marketplace. As SMB manufacturers get more sophisticated and fight back, they can take charge of their market by considering 5 steps to improving business performance and sustaining customer loyalty:
- Continuous measurement and improvement
- Product innovation and quality
- Delivery speed and agility
- Lean and “green”
- Proactive alert and exception management
Read this white paper to get the details behind each of the 5 steps. They are presented with a brief discussion and examples of its impact.
Click here to get your copy of this whitepaper on business performance and customer loyalty.